Denmark’s leading media house Aller Media chose FocalScope’s enhanced email management practices to support its growing customer base.
Aller Media transformed itself from being a traditional magazine publisher to a modern media house. Aller Media publishes 8 weeklies, 14 magazines and manages 31 websites. With their expansion into new avenues, they found a growing following and growing customer base. This rapid development posed a new challenge for them in maintaining excellent customer service.
What Aller Media needed was a system with robust email management that allows them to respond to customers quickly. Additionally they needed a system that allows for enhanced collaboration with customizable workflows. After evaluating several help desk systems, they soon found FocalScope to be the ideal solution.
After a quick and trouble-free setup and migration process, Aller Media found FocalScope more than surpassed their expectations. Thanks to the user-friendly design and flexible workflow configurations, they were soon outperforming previous benchmarks.
Aller Media is the leading publisher of magazines and journals in the North. Every week in Denmark alone, more than 2-million (out of the 5-million Danish population) read a copy of one of Aller Media’s magazines.